Our tag line is:
The Sentiment Analysis Symposium bridges technology and business in one of the most exciting applications to emerge in recent years: software that discovers business value in opinions and attitudes in social media, news, and enterprise feedback.
Keynotes kick off the morning sessions:
- Prof. Jan Wiebe of the Univ of Pittsburgh will speak on Sentiment, Subjectivity, and Sense, providing a leading researcher's view of the state of sentiment and where we're heading.
- Drinking from the Fire Hose authors Chris Frank (American Express) and Paul Magnone (Openet Telecom) are slated to tackle (working title) Emotional Versus Rational in Customer Decision Making.
The symposium showcases sentiment-analysis applications and provides unique learning opportunities. Other speakers include --
- Rich Brown from Thomson Reuters, title Forecasting Financial Market Response from News and Social Media Sentiment. - Banafsheh Ghassemi of the American Red Cross, on multi-channel customer sentiment. - Carol Haney, Toluna, on Combining Survey Research & Social Monitoring. - Andera Gadeib, CEO of German-based Dialego AG, on Market Research Beyond Sentiment. - Prof. Ronen Feldman of Hebrew University and Digital Trowel, on Insight in Business News, Medical Forums, and Public Filings.
Talks tell you how to use sentiment analysis and how to combine it with data from diverse online and enterprise sources, to help you understand and exploit emotion, mood, and opinion in the spectrum of sources. We focus on User Perspectives in a series of three shorter presentations followed by a panel discussion:
- Can automated sentiment analysis be less accurate than flipping a coin? - Dana Jacob, Yahoo - Who are the most loyal customers? - Sobhan Hota, Fidelity Investments - The Power Of Social Media Listening - Frank Cotignola, Kraft Foods
The May 8 program closes with a new Innovators & Innovation panel with Leslie Barrett (The Ladders), Prof. Bing Liu (University of Illinois at Chicago), and Romi Mahajan (Metavana).
And we'll once again have a half-day, day-before Practical Sentiment Analysis tutorial, on May 7, this year taught by Bing Liu, who was featured in a recent New York Times article (http://www.nytimes.com/2012/01/27/technology/for-2-a-star-a-retailer-gets-5-star-reviews.html).
Lastly, we're once again planning evening-before and post-symposium receptions.
I'm really looking forward to the May 8 symposium. I hope you'll consider joining us. If you have questions do get in touch, and I hope to see you there. Register online at http://sentimentsymposium.com/registration.html . Early-bird rates run through March 9, and full-time academics and government employees are eligible for a 50% discount. We also have special low rates for full-time students.
Seth Grimes, symposium chair
P.S. Thank you to sponsors Attensity, Lexalytics, and NetBase (there are others pending), whose support makes the symposium possible.
P.P.S. To keep up with announcements, please follow http://twitter.com/SentimentSymp on Twitter.